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Strata Can 12oz Release

Run through the Jungle

with Worthy Brewing’s New Strata IPA

Strata IPA now in 12-ounce cans

 

BEND– From terra firma to canopy treetops, Strata IPA has a flavor for you. Featuring a home-grown, multi-layered new hop, the all-Oregon Strata IPA will be available Fall 2018 in six-pack cans at retail and convenience stores near you.

Strata IPA Profile

Taking the Gold Medal in the 2017 Oregon Beer Awards, Strata IPA is a light refreshing IPA with a bouquet of tropical flavors, including passion fruit, pineapple, mango, and strawberry, with a pleasantly wafting herbal dankness.

 

  • 100% Strata hop
  • 6.5% ABV
  • 60 IBUs​

“Strata IPA marks a new chapter for Worthy Brewing and innovation with hops and brewing,” said Worthy CEO John Glick. “The demand for Stata IPA meets the hype of the new hop it’s made from. We look forward to sharing Strata IPA with consumers in convenient six packs.”

 

Worthy’s single-hop Strata IPA is packed with flavors fresh from the jungle canopy. Beginning on terra firma comes a unique herbal dankness. Climbing the canopy, Strata exhibits flavors of papaya, passion fruit, pineapple, watermelon and more. This new IPA pairs well with fish, beef and summer salads, but has the ability to stand by itself as an after-work treat.

 

“Strata is a great story for Oregon,” said Roger Worthington, Worthy Brewing founder. “Oregon State University and Indie Hops bred it. Heritage hop farmers in the Willamette Valley grow it. Now many of our friends in the Oregon craft beer community are piloting their own Strata-led brews to for a wide range of flavors.”

 

“In our pub in Bend, Strata IPA has been a big hit, with its wafting ‘terpelicious’ cannabis-like aroma and a pint full of tropical fruit flavors that brings a big smile to your face.”

 

For the past three years, Worthy Brewmaster Dustin Kellner has been brewing with the hop formerly known as X-331, turning this unique hop into Strata IPA–Worthy’s most complex craft beer in its portfolio.

 

“Strata IPA is a breakthrough beer for Worthy,” said Dustin Kellner, Worthy Brewmaster. “We knew from the start down at the farms that this was a unique hop that was going to make a special beer. It has tropical flavors and the aroma reminds us that hops and cannabis are in the same plant family.”

 

Strata IPA is now available in 12-ounce six-pack cans and and 22-ounce bottles throughout Oregon, Washington, Idaho and in select markets in Northern California.

 

 

About Worthy Brewing

Hops are the heart and soul of Worthy Brewing. Located in Bend, Oregon, Worthy brews a full portfolio of craft beers, including its new Strata IPA, Lights Out Stout, Easy Day Kolsch and Kama Citrus IPA. The brewery sources much of its hops from Oregon and Indie Hops in the Willamette Valley. Worthy was founded on the vision of bringing new hop flavors to the pint glass from new hops emerging from the OSU-Indie Hops Breeding Program.

 

Green Worthy: Worthy Brewing believes there is no place like home and has invested in green technologies and practices, accordingly. These include: a 40 kW solar power system, a solar hot water system, dark sky preservation lighting, a green waste compost program, pre-treating brewing effluent, and beekeeping. Worthy also uses only Salmon Safe hops.

 

Founded in 2013, Worthy Brewing is also home to the world’s first Hopservatory, a 16-inch reflecting research grade telescopehoused in an 18-foot dome for star-gazing, operated by the Worthy Garden Club, a 501(c)(3)non-profit, whose mission is to foster the appreciation of Mother Earth.

 

Drink up. Dream on.

 

Strata’s Oregon Story

Strata IPA comes from an Oregon background. The Strata hop was first bred and developed in Corvallis at the Oregon State University Aroma Hop Breeding Program, a collaboration with Portland-based Indie Hops.The mother is Perle from Germany. The father is an unknown male pollen floating around Corvallis circa 2009.

 

After nine years of trial and error under the direction of OSU Prof. Shaun Townsend, the Strata hop rose to the top in aroma, disease resistance and suitability for Oregon’s soil and climate. Indie Hops tested the new hop at Goschie and Coleman farms in the Willamette Valley.

 

 

 

Worthy Brewing Lives Up To Its Name

by Tamara Muldoon
NWTravelingMag May/June 2018

Among the Ever-Increasing Stable of Craft Breweries in Bend, Oregon, Worthy Brewing Stands out for its extraordinary facility (including its own observatory) and its innovative approaches to sustainability and hop research.  Read More…

John Glick Takes the Wheel at Worthy Brewing

BEND, OR. April 27, 2018 – Bend, Or. Worthy Brewing is pleased to introduce John Glick as our new CEO. John will be running the show, from beer sales to branding, from production to recipe development. He’ll also be overseeing operations at Worthy’s pub, as well as the new Taps & Tacos location in downtown Bend when it opens in June.

“We were looking for a leader with the honor and strength of a Beowulf and the charms and savvy of an Odysseus,” said Roger Worthington, the owner, who forgot to mention the beauty and loyalty of Penelope.

“John has all that and more. He’s a natural leader with that rare blend of wit, scrappiness and wonkiness. He can manhandle the spreadsheets in the morning, sell to our key accounts in the afternoon, and wax eloquently about what makes a beer great in the evenings. And in between all that he can motivate the team to play hard, have fun and win.”

Read more…