Tue, 07 Jun 2016 18:55:00

Worthy is pleased to announce it will be sponsoring the Worthy Worlds Masters Cup at the Cascade Cycling Classic  this year, two races dedicated to the irreverent and irreplaceable Chris Hipp, legendary bike racer and computer geek, who died seven years ago.

Hipp Star

To honor “Hipp Star’s” passing, Worthy will be brewing a special beer that he would have loved – “Captain Nimrod’s Pound-Flail Ale.” Hipp always believed that in order to pound you had to risk flailing. Without one, you can’t have the other. His way of finding balance in this crazy world.With the creation of the Worthy World’s Masters Cup, the CCC this year will have more categories, more races, more prize money, more fabulous jerseys, and of course the prospect of more fun and glory.

Men’s 50 plus category will be competing for $3,500, plus the yellow, green and polka dot jerseys. The Men’s 35-39 will be competing for $2,000 and the above jerseys, and the 40 plus will be racing for $3,500 and the usual jerseys. That’s $9,000 in cash prize money, a new high water mark for the CCC masters races. The racing begins on July 22, 2016 and concludes after 4 stages on July 24th.

All proceeds from the 37th Annual Cascade Cycling Classic will benefit the Mt. Bachelor Sports Education Foundation.

Worthy Brewing is Sponsoring...

Worthy Brewing is also sponsoring Stage 1 of the Pro Men’s and Women’s CCC, which starts on July 20th in Madras, Oregon and ends 123 miles later for the men at the Dee Wright Observatory atop McKenzie Pass.

“We are excited to support the best and longest running stage race in America,” said Roger Worthington, owner of Worthy Brewing. “We’re also honored to be able pay tribute to cycling legend and my mentor Chris Hipp, who died seven years ago, a few days before the CCC, which he was going to race, and in his parlance, "pound a few idiots, including himself."

It’s widely known among Masters Racers that Hipp was the designer of the Captain Nimrod artwork on the jersey of the former juggernaut “Labor Power” masters cycling team, which he also co-founded with Worthington back in The Day.

In 2004, well before Worthy Brewing was conceived, Hipp saw beer in his friend’s future. A graphic artist among other talents, Hipp on a whim designed a label for Captain Nimrod’s bitter ale – “A five star grog that inspires dreams of glory. The beer of choice for the world’s fastest bench racers.”

All Masters Racers will receive a coupon for a free beer at Worthy Brewing, located on the East Side of Bend, from July 22 to the 24th.  Captain Nimrod’s Pound-Flail Ale will be available on July 20th.

As the beloved Hipp Star would have it, we support your inalienable right to pound and flail.

June 6, 2016